portrait of Audrey Pierson

With more than 30 years in the electronic security industry, Audrey Pierson understands how to make an alarm company successful.

She and her husband, Hugh, launched Pierson Security Systems in 1990 with their first customer, grew it organically, and sold it 15 years later for a few million dollars. As President and General Manager of the business, Audrey sold every system, including intrusion, fire, access control, and video, from small residential customers to multi-million dollar corporate accounts. Having started an alarm company from scratch, Audrey has performed every job within an alarm company and knows what is required of each employee.
After selling the alarm company, Audrey continued her career as a manufacturer’s representative and Director of Sales – West, with Digital Monitoring Products (DMP). She worked with alarm companies throughout the western states, training their salespeople, while managing the western sales team.
Audrey later became Vice President of Sales for a regional alarm company with five branches serving Northern California. Directly managing a sales team of 17, she led the sales department through the challenges associated with COVID-19 shutdowns while retaining every salesperson and hiring several more.
With each position, Audrey has honed her industry sales and leadership skills. She is able to quickly identify where and how leadership opportunities exist within an alarm company and move directly to solutions without wasting time and resources. Her salespeople are her best referrals.
Audrey Pierson is also the founder of the online, virtual Security Sales Academy to train, coach, and mentor salespeople within the security industry with the Security Sales Mastery program. Designed for all levels of experience, this virtual learning platform of live and recorded training allows salespeople around the country to take advantage of Audrey’s 30+ years of selling success to grow their skills and succeed in their careers.
Connect with us and learn more about the Security Sales Academy, with available ongoing coaching to continue growing sales skills. Or, our Virtual Security Sales Manager program; when you need sales management without the expense of another full-time manager.
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